MARTA, MARTA, MARTA!

Did you get the subtle 1970’s pop culture reference? Well, you did now!

I was in Atlanta last month and the first thing I did once I retrieved my luggage was look for the MARTA signs. I was still groggy from the red eye from SFO to Hartsfield-Jackson. Not to mention the fact that a passenger fainted at 36,000 feet en route keeping the bright cabin lights on for an unexpected and lengthy time. But I digress…oh, yeah, back to ATL’s public transit.

I walked to the MARTA ticket kiosk to purchase my “Breeze” card and noticed that there were plenty of passes I could choose: 1. one way fare = $1.75; 2. all day pass = $8; 3. 2 day pass = $9 (I opted for this one and have already gotten my money’s worth). I greatly dislike it when there aren’t any options to buy an unlimited pass. You hear me BART! I’m talkin’ to you!

The second thing that I noticed and really liked were the TV monitors tattooed in to the walls of the train. What a great idea! Advertisers can reach a captive audience. And the audience can catch up on whatever is on CBS (they own the advertising, so it’s the only show in town).

Aside from the day passes and the boob tubes inside the train cars I thought that MARTA ain’t too bad. The subway come at a decent frequency. Though, the only problem I see is that the MARTA map only goes north - south and east - west. You need to work on that a bit to get my gold star approval.

Tags: Atlanta's public transportation, Breeze cards, CBS, Hartsfield-Jackson International Airport, MARTA, subway